Episode 282 | Brooke Henry | Henry College Prep | The EdisonOS Podcast

Episode Description

In this episode, Brooke Henry, a 20-year-old college student and founder of Henry College Prep, shares her journey from taking the SAT in seventh grade through Duke Talent Search to building a thriving test prep business at 18. She explains why the digital SAT represents a radical shift that most prep resources haven't caught up with—particularly how Desmos has transformed math strategy from teaching 15-20 concepts down to just 5-8 patterns. Brooke reveals why she believes the SAT is the better choice for 95% of students doing any kind of prep, and how her students achieve an average 16-point increase per tutoring hour—triple the national average. She discusses her AI-powered app Stratify, which tracks not just what students missed but why they missed it by analyzing wrong answer choices to identify thinking patterns rather than just content gaps. From her unconventional marketing approach of taping 100 flyers to neighborhood mailboxes to offering free SAT prep sessions at private schools, Brooke shares how she built her business through uncomfortable but effective face-to-face outreach. She also addresses the biggest mistakes parents make—waiting until junior year and resume stuffing—and explains why college essays actually begin on the first day of freshman year through the depth and initiative students show in their chosen pursuits.