Episode 305 | Dan Marlin | Galin Education | The EdisonOS Podcast
Learn More About Dan
Explore Dan's expertise through the following links:
- LinkedIn: Connect with Dan's professional network and experience
- Galin Education: Discover Wisconsin's leading ACT, SAT, AP, and college admissions prep company serving students in Milwaukee, Madison, and beyond
Key Takeaways
Episode Description
Discover how a graduate student who never planned to tutor, was found on LinkedIn and invited to coffee by the founder of a small Wisconsin test prep company, ended up staying for over a decade, becoming Test Prep Director, and helping build one of the Midwest's most trusted college prep services. Dan shares why Wisconsin's state-mandated ACT creates a uniquely informed regional testing culture, why staring at a screen for two and a half hours is nothing like scrolling, and why a test score today can save a family orders of magnitude more than it costs through merit scholarship opportunities many parents never even think to ask about.
Key Topics Covered
- Found on LinkedIn and never left - How a graduate school research job and a single cold coffee invitation led Dan into tutoring, then into full-time test prep work, and eventually into the director role he holds today, and why the accidental nature of the path never made the work feel like anything less than a calling
- Wisconsin's mandatory ACT and what it means for families - Why nearly every public school junior in Wisconsin takes the ACT as part of state-mandated school-day testing, how that default shapes the way families approach test selection, and why the growing popularity of the SAT has pushed Galin's team to recommend diagnostic testing on both before committing to either
- Better to have a score and not need it - How Dan's consistent advice through the test-optional era, that it is better to have a test score than not regardless of what any given school requires, applies equally to the now-optional ACT science section, and why flexibility in the application process is always more valuable than narrowing options early
- The menu approach to test prep curriculum - Why Dan describes Galin's tutoring content not as a linear syllabus but as a menu students and tutors choose from based on diagnosed needs, how that framework makes individualized instruction scalable across a team of tutors, and why the biggest challenge is helping new tutors feel comfortable customizing the experience without a fixed script
- Pattern recognition is where human tutors still win - Why Dan believes AI can get students a certain distance on standardized test prep but cannot yet replicate the ability to recognize what a specific question is actually asking for, how mixing concepts together in real test conditions creates confusion that no topic-by-topic tutorial resolves, and why some students simply want a person on the other end
- A test score as a financial investment, not just an admissions tool - How more and more schools are offering automatic merit scholarships tied to GPA and ACT or SAT scores, why a modest improvement in test score can unlock awards that dwarf the cost of the prep itself, and why Dan now includes this conversation in his initial meetings with families as a standard part of the value case
Conclusion
This conversation is a practical and honest look at what running test prep inside one of Wisconsin's most established education companies actually teaches you about students, families, and the rapidly changing landscape of college readiness. Listen to the full episode for the complete methodology and actionable strategies that could transform how any student and family thinks about test preparation, scholarship planning, and the real return on investing in a higher score.
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